Marketing Team Member- State Farm

Marketing Team Member

Licensed: Life, Health, Property, Casualty

Job Title

Marketing Associate

Job Purpose

To work as an employee of a State Farm independent contractor agent assisting the agent in marketing State Farm products and services and in providing quality service to State Farm customers.

EXPERIENCE AND KNOWLEDGE

• Experience in marketing and/or customer service desirable
• Experience with computer software desirable
• Knowledge of personal lines insurance products desirable

SKILLS/ABILITIES

• Ability to learn and apply product, industry and market knowledge to make professional recommendations to prospects and policyholders and to satisfy insurance licensing requirements
• Ability to influence others

• Ability to create professional relationships with prospects and policyholders

• Strong listening, oral and written communication skills
• Ability to take initiative and act effectively in various circumstances without direction
• Self-Confidence/perseverance/strong work ethic: remain positive and maintain progress towards a goal in spite of obstacles and adversity
• Goal oriented; highly motivated and resourceful to achieve results
• Proven track record of trustworthiness, dependability and ethical behavior
• Proven problem solving ability; apply and balance conceptual and analytical thinking by breaking down complex problems, evaluating alternative sources of action and their likely outcomes, and selecting the best alternative
• Ability to organize and act on several activities concurrently

JOB RELATED TRAINING COURSES, LICENSING AND PROGRAMS

• Successfully complete all company, state and federal requirements (licenses) to market and service designated State Farm products and continue to be licensed in good standing is required

DUTIES AND RESPONSIBILITIES

• Implement the agency’s marketing plan and direct mail campaigns at direction of the agent
• Work from the agent’s office to contact prospects and current policyholders to generate interest in insurance and financial review appointments
• Conduct needs based interviews in the agent’s office supported by technology

• ****Meet marketing goals set by the agent

• ****Provide prompt, accurate, friendly, cost-effective service and utilize it as a basis for establishing a marketing opportunity

• As directed by the agent, work with the agent’s computer system to update information in customer databases used by the agent

• Make a minimum of 25 outbound marketing phone calls a day (except outside marketing days)

• Quote a minimum of 10 autos/day

• ****Set a minimum of five appointments a week – auto and fire policies billed use for appointments

• Complete a minimum of 25 sales applications a month to receive and commission compensation
• Sell a minimum of 2/Health policies a month
• Sell a minimum of 2 life apps/month
• Complete a minimum of 19 property and casualty sales applications/month
• Expected to reach this level of production within 90 days

Additionally:

• One outside marketing day/week
  • Car dealerships – visit to recruit more approved dealer referrals
  • Apartment marketing – develop referral relationships with new employees that require renters insurance
  • Be in charge of stocking giveaways, SF pens, cups, key chains, brochures
• Join professional organizations for marketing/networking

APPLY: chrystal.fray.m7dt@statefarm.com